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Driving innovation in growth marketing with AI

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50+ CLIENTSServed to Date
UP TO 70%CAC Reduction
100+ ARTICLESPublished
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When it comes to marketing, we've done hard things for companies at any stage.

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Our Growth Strategy Process

We've put our thousands-of-hours in, on both practice and study, to be great at growth strategy.

Phase 01

Discovery & Diagnosis

Audit and analysis of current systems. Identify gaps and opportunities that others miss.

Phase 02

Strategy & Architecture

Custom growth strategy tailored to your business. Systems designed to compound.

Phase 03

Build & Implementation

Phased execution using AI tools and a vetted subcontractor network for maximum leverage.

Phase 04

Optimization & Refinement

Refine based on results, document systems, and optimize growth systems for compounding growth.

AI-Powered Operations

Automate what used to be manual—lead research, content production, personalized outreach—all running 24/7.

Custom, Not Packaged

No cookie-cutter playbooks. I figure out what works for you and your specific business context.

Lean as Possible

We keep our business as lean as possible so you aren't paying for bloat.

Adam Stinson, Founder of Dark Horse
Adam Stinson
Founder

A Letter from the Founder

I started Dark Horse after six years of building a social media growth agency. My experience there primed me to see that AI is the biggest shift in marketing since Social Media. It changes all the economic calculations you would normally find in your growth model.

To navigate that, you have to be flexible. Nimble. Experimental. You have to know when to explore new things and when to double down on what's working. You have to be ready to throw out the playbook and write a new one.

If you can do that, the possibilities are wide open.

That's why I'm building Dark Horse. To help you get into this new technology, find ways to reach more customers at a lower cost, and try things that simply weren't feasible before.

If any of this sounds interesting, schedule a call. Even if you just want to hear what's going on out there. No pressure, no pitch.

Ready to find your edge?

Schedule a strategy call below.